Although no form of communication between humans can ever be fully synchronous, certain avenues of message delivery and of message reception are more effective than others in ensuring that meanings are conveyed as they are intended by the sender.
In economic theory, asymmetric information is understood to impact the choices that individuals make. We make decisions based on information we receive or already have. A sender of information, via email, telephone, text, film, radio, television, news, social media outlets, static advertising, meetings, or casual conversation, can intentionally and/or unintentionally, omit information that would otherwise change the outcome of another person's response or subsequent action.
Texting via IM, What'sApp, or mobile phone can come close to being considered synchronous communication if the communication is happening in 'real time.' To what degree, however, is 'real time' synchronous or not? What kind of communication between people is the MOST synchronous?
Communicating meaning through signs, sounds, and symbols can be challenging, particularly in the business arena.
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